~ Circa 1930 William Moorcroft Pansy Pattern Milk Jug ~
The delightful spouted, tubelined, jug is stamped 'Moorcroft' and 'Made In England'.
~ Moorcroft ~
William Moorcroft (1872-1945) was born in Burslem, Staffordshire and studied at the local technical college before attending art schools in London and Paris. In 1897 Moorcroft joined James Macintyre & Co. as a ceramic designer. Pottery became increasingly popular in the Victorian period with many factories working with famous designers such as Christopher Dresser and Walter Crane. Moorcroft was employed to develop Macintyre’s range of art pottery with new ideas and new designs. At the time both the Arts and Crafts and Art Nouveau styles were incredibly popular. The flower-based designs with fluid lines that Moorcroft developed proved a hit with the public. Moorcroft’s designs won awards at exhibitions and proved a massive commercial success for Macintyre’s.
~ Condition ~
Please refer to the images for the condition.
The jug is free from damage apart from a little area of lost glaze to the lip.